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The Corporate Battle For CNN Highlights How Dysfunctional US Media Has Become.

On Thursday evening, amid swirling speculation about an incident at Brown University, CNN’s Kaitlan Collins used social media, pointing out the conflicting information and guiding the public to her network’s 9pm newscast.

While it is by no means a perfect news source, her message rang true for a lot of people. It stands as one of the outlets where one can locate fact-based and generally dependable reporting – particularly during breaking news situations like the one developing in the vicinity of a New Hampshire storage facility.

An Uncertain State During a Corporate Battle

Yet the news network, now middle-aged, finds itself in a uncertain situation as two huge media empires battle over ownership of its parent company, Warner Bros Discovery.

Whatever the outcome, the destiny of CNN has been drawn into a high-risk game of mergers and acquisitions, instead of as a question of what benefits the information-seeking public.

“This represents another instance of the fundamental flaws with origins in many years of regulatory actions,” stated Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the University of Pennsylvania.

The conjecture about the future owner of Warner Bros Discovery – will it be Netflix or Paramount Skydance? – misses a more important point.

“The narrative is crafted as a financial tale with key players as the central actors, but there is hardly any discussion of the common good,” Pickard explained.

A Further Layer: The Former President

The CNN scenario is complicated by Donald Trump’s opinions about a network he has consistently labeled as perhaps his main “fake news” antagonist.

Recall the chants of “CNN sucks!” at his rallies, his administration's retaliatory suspension of reporter Jim Acosta’s press credentials, or his clashes with Collins in White House briefings.

Trump now claims that the network requires new ownership. You can read that as ownership that will insulate him from criticism and scrutiny. That is one reason why he seems to support Paramount Skydance, which has made a aggressive takeover attempt.

There is a basis to like that company more. For one thing, it is controlled by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.

The company, owner of CBS News, also recently appointed the right-leaning Bari Weiss, noted for her “anti-woke” beliefs, as the editor-in-chief of that historic news network.

An Outcome of Further Uncertainty

It is important to note, if Netflix is successful, CNN and other cable outlets would first be separated into a separate entity. Such a move could be a relief to many at the network, but it’s hardly a secure position. That arrangement could pave the way for CNN for another sale. There is no finish line.

In the view of Timothy Wu, a great deal of this is illegal, anyway. The prominent critic of big tech’s dominance stated that anti-trust laws should prohibit both deals.

“Each proposed deal would be bad for the country, and both should be challenged by anti-trust authorities,” Wu stated.

The Bigger Problem and a Way Ahead

Whatever happens in this situation, the larger issue persists.

“Our current system is a highly anti-democratic system, but we shouldn’t give in to the belief that change is impossible,” Pickard said. Regulatory choices – from the 1930s and 1940s – helped to create this overly commercial monster, and new policy decisions can tackle it.

Can reform occur in an era where the head of the FCC won’t even affirm that the agency is independent? Overhaul is a distant prospect now, but that is not to say it will be impossible forever.

Policies that bolster independent news organizations, reinforce local journalism, finance public media, and prohibit the accumulation of media power in very few hands are within reach – they are essential for a robust democracy.

Regarding media ownership, larger is not superior. And news organizations such as CNN must not be tools in the latest acquisition battle.

The writer

Jose Huynh

A technology strategist with over a decade of experience in digital innovation and business transformation, passionate about making tech accessible.

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